Business result in 2006 (2)
We found it very relieving and exciting ! Relief to feel the mission is accomplished, excited to think that it's an important & right contribution ! Perhaps something like "we do the right things"
But it was flatten in 2006 !
So I planned to argue - the market share & optimalization ! It'll be a strong argument as Indonesia do have the highest market share in Asia, 21%. It's 3 times higher than Singapore,the second best - with 7% (average % of asia pacific is 2-3%).
Infact, worldwide , there're only 3 country with market share above 10% - German, Belgium & Indonesia - and yes....it's a german company ! Just for note, the data is an official assumption - taken from an independence marketing agency in Germany. (Yes, perhaps some deviation, but wouldn't be that too far !)
I was in the region meeting recently, I canceled my plan for the argument - it's an irrelevant argument anyway ! Not only because in spite of high market share, the nominal sales is relatively small (higher than Malaysia,Vietnam,Phillipine,Korea but lower than India,Thailand,China & Australia) - but basically you are a problem if you can't contribute a further grow !
But No, we didn't regret of doing the task - question is, what is our task !


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